About Askanwi

Askanwi “The People’s Media”, is an innovative new media outlet providing The Gambian public with relevant, comprehensive, objective, and citizen-focused news. The outlet operates across multiple platforms, including an online presence and a quarterly print edition.

Mission: To provide comprehensive, trustworthy news reflecting the interests and needs of the Gambian people.

Vision: To become a leading news outlet in The Gambia, reputable for reliability, professionalism, and commitment to the public good.

Objectives

  1. Deliver Unbiased and Comprehensive News: Report all news fairly, accurately, and without bias.

  2. Educate and Inform: Provide educational content to enhance civic consciousness.

  3. Foster Civic Engagement: Inform citizens about current events and issues to encourage active participation in the democratic process.

  4. Promote Cultural Understanding: Highlight and celebrate The Gambia's diverse cultural heritage.

  5. Achieve Financial Sustainability: Develop a profitable business model that supports high-quality journalism.

Askanwi Editor Yusef Taylor and Journalist Haddy Ceesay

Editorial Policy

Askanwi’s editorial policy will be guided by principles derived from the Guardian Newspaper's Editorial Code, ensuring high standards of professional practice, integrity, and accountability.

Key Principles:

  1. Accuracy and Fairness:

    • Ensure all news and information is accurate, fair, and impartial.

    • Correct significant errors promptly and transparently.

    • Respect readers right to reply and rejoinders which meet the required standard.

  2. Independence:

    • Maintain editorial independence from political, commercial, and special interests.

    • Avoid conflicts of interest and disclose any that may arise.

  3. Respect for Privacy:

    • Respect the privacy of individuals and avoid unnecessary intrusion.

    • Seek consent for interviews and photographs, particularly with vulnerable groups.

  4. Transparency:

    • Be transparent about sources of information and provide attribution where applicable.

    • Disclose any financial, personal, or other conflicts of interest.

    • Indicate the author of any publication in the byline of every publication apart from Editorials.

  5. Diversity and Inclusion:

    • Ensure diverse perspectives are represented in coverage.

    • Promote inclusivity and respect for all individuals, regardless of race, gender, religion, or other characteristics.

  6. Ethical Journalism:

    • Adhere to ethical standards in journalism, including avoiding plagiarism, bribery, and undue influence.

    • Protect confidential sources and whistleblowers.

Askanwi Journalist Edward F Dalliah covering an event

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